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Andrés Adriani

Andrés Adriani in profile at sunset, sitting above the white rooftops of a town.

Spain Murcia · remote

(Junior UX/UI) Available now

Case 01 — Sosta

I design digital products and I know how to measure whether they work. Before design, I spent a year implementing Tag Manager and GA4 for Google Ads advertisers, via Teleperformance.

Get in touch

Work

Two projects from 2026: an app I tested with users, and a real hotel website I audited and redesigned. Each case separates what I did from what we did as a team.

(2026)

Case 01

Sosta

Mobile app · 2026

A breath before you open. A 6-second pause that interrupts automatic phone use, with no guilt and no streaks.

(Scope)

  • Research (team)
  • Product design
  • Design system
  • Interactive prototype
  • Usability testing

(Data)

  • 33 surveysTeam questionnaire, September 8-9, 2026
  • 11 testsMaze, October 5-7, 2026
  • 70/100Maze usability score, 11 responses
Three Sosta screens on a cream background. The welcome screen, the pause before opening Instagram, and the Today screen.

Case 02

Posada San Martín

Audit and website · 2026

A guesthouse carved into the rock of Cuenca whose website hid its rooms. A 30-finding audit and a landing page redesign.

(Scope)

  • Heuristic evaluation
  • Art direction
  • UI design
  • Design system

(Data)

  • 30 findingsMy own heuristic audit of posadasanmartin.com, September 2026
  • 4 criticalSeverity 4 on Nielsen's 0-4 scale
Redesigned home of Posada San Martín, with the hanging houses on the rock, the italic name and the dark navigation.

Lab

Short pieces of motion, components and interaction.

About

I am a UX/UI designer trained at CEI. Before design I worked in hospitality, in advertiser support for Meta and in measurement implementation for Google. That is why I design around the people who use the product and around how we will know whether it works.

Portrait of Andrés Adriani in profile, wearing a navy T-shirt, at sunset.

Path

  1. 2018–2021Hospitality

    Hotel Arts Barcelona and Small Luxury Hotels of the World. Food & Beverage Management at Escola de Hotelaria e Turismo de Lisboa.

  2. 2022–2024Meta and Google

    Advertiser support in Meta Ads Manager, then Google Tag Manager, GA4 and conversion setup for Google Ads advertisers.

  3. 2025–nowAI quality

    I label and evaluate AI-generated content against safety policies at THOTH.

  4. 2026UX/UI design

    UX/UI Design (Diseño de Interfaces y Experiencia de Usuario) at CEI, June 29 to October 11.

Skills

Design
  • Figma
  • Design systems and tokens
  • Wireframing and prototyping
  • User research
  • Usability testing (Maze)
  • Heuristic evaluation
  • Accessibility
Measurement
  • Google Tag Manager
  • Google Analytics 4
  • Conversion tracking
  • Google Ads
Web
  • HTML
  • CSS
  • WordPress
  • Astro

How I work

  1. 01Understand

    I research before drawing: data, interviews and what already exists.

  2. 02Decide

    I choose between paths with evidence and write down why.

  3. 03Prototype

    I get to something people can touch as early as possible.

  4. 04Measure

    I test with people and define what to measure at launch.